JMA Strategic Plan 2020 — 2025

Jobs to Move America is a strategic policy center that works to transform public spending and corporate behavior using a comprehensive approach that is rooted in racial, economic justice, and community organizing. The client requested a booklet of their strategic plan, using their branding guide and the info provided. Infographics and minor illustrations were also developed to bring the plan to life and to entice viewers into hearing more about it. To achieve this, I created the strategic plan in a minimalistic style to place more emphasis on the content. Alongside that, I had decided to use purple as the dominant color, with illustrations used for important bits of data.

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